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Yearly Marketing Survey 2012

We deep dive into the world of marketing trends and challenges

Yearly Marketing Survey 2012

 

The results of the ninth edition of the Yearly Marketing Survey (YMS) do not inspire much optimism at first. Frankly, the results are quite shocking. Where marketers were very (overly?) enthusiastic and positive last year, they are now very pessimistic. It seems as if we, as marketers, have lost our grip and are in search of inspiration.

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