General Manager Digital Channels at ING Belgium

Lieven Haesaert

Lieven Haesaert is a commercial engineer and holds an MBA from Leuven-Vlerick Management School. He started his career at KBC Bank as economist, and subsequently worked with The Boston Consulting group for almost 6 years. Thereafter he joined eBay, where he occupied several positions including Head of Marketplace Development for eBay Belgium and Director Trust & Safety for eBay Europe. Since 2009 Lieven is working at ING Belgium, where he is general manager for the digital channels. Next to that Lieven occupies board positions at Isabel (online multibanking platform) and Qustomer (digital loyalty). He is also a co-founder at Uest/Zembro (bracelet for seniors).


Key expertises

Online & Mobile Services
Financial Services
Business Development
Strategic Partnerships
Sales & Marketing
My expertise
My expertise

Professional milestones

Board Member


September 2015 - Present


Co Founder


September 2014 - Present


General Manager Digital Channels

ING Belgium

– Present

Board member

Isabel Group
– Present 

Board member

Famous Clothes SA (Cameleon, Snapstore, ShopVIP, Famousbox)


Head of Online Channels

ING Belgium


Director Trust & Safety, eBay Europe

eBay Inc


eBay Inc

Project Manager

The Boston Consulting Group


KBC Bank & Verzekering

Education milestones

Commercial Engineer, Business Economics and Business Strategy
KU Leuven


MBA, Finance, International Management

Vlerick Business School