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    Heleen De Vos

    I am a motivated marketing enthusiast and I have gained experience in multiple industries, working on digital transformations. My core skills are design thinking, service design, digital marketing, customer journey mapping, change management and branding. I have strong relationship building skills and love to work in a team. I enjoy taking my colleagues along with my positive mindset and get energized from creating value for clients. I work in a structured way, I am open for new things and like to bring a creative touch to everything I do. I am always on the lookout for the latest innovation and marketing trends.

    'The best marketing does not feel like marketing.'
    — Tom Fishburne

    Key expertises

    Customer Journey Mapping
    Branding & Communication
    Service Design
    Business Design Thinking
    Change Management

    Professional milestones


    The House of Marketing
    March 2021 – Present

    • Digital Marketer in the Automotive Sector


    Experience Consulting Analyst

    October 2017 – February 2021

    • Service Designer in the HR Support Sector
    • Brand Strategist in Public Services
    • Communications & Training Lead in the Agriculture Sector
    • Product Owner in the Travel Sector
    • Project Manager in the FMCG Sector 

    Educational milestones

    Postgraduate Digital Marketing
    2020 – 2021


    Master in innovation and Entrepreneurship
    Antwerp Management School


    Master in applied economics: Corporate Finance

    Ghent University