At The House of Marketing we want to stay in touch with the marketing community by challenging young professional marketers into innovative thinking! Therefore every year we organize the Marketing Genius challenge.
Marketing Genius is a challenge for young marketing professionals (up to 35 years old) who dare to voice their own creative opinion. The concept is pretty straightforward: each year our partners put young professionals’ brains to the test with a burning marketing challenge. In return, the participants present their genius solution and win amazing prizes!
The House of Marketing can proudly announce that Thibault Duspeaux has won the prestigious title of Marketing Genius 2017.
Thibault took on the Desperados challenge on how to optimize the sales activation campaigns in bars and stores. With his genius idea, enthusiasm and presentation skills, he won the title of Marketing Genius 2017 along with a fantastic prize package thanks to our genius partners.
However,the adventure does not end here for Thibault. He will shine on stage at the 29th Vlerick Marketing Colloquium where he will present his genius idea for Desperados to the Belgian marketing community.
You can find the pictures of this year’s Marketing Genius event here.