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    13 October 2021

    Digital transformation to improve customer experience #Digitaltransformation

    In this episode, David Vansteenbrugge, Managing Director at addData joins us to explain how digital transformation helps companies adapting to customers’ needs and new behaviour by leveraging new technologies in order to improve customer experience.

     

                   

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    🚀 TIMESTAMPS

    03:30 What is digital transformation?

    06:11 What is not digital transformation?

    09:00 Example: Machine learning - How and why leverage a new technology?

    11:30 Why starting a digital transformation program? And how to implement it?

    12:30 How can a company “fail” its transformation?

    14:03 Example of upskilling employees in a digital strategy plan

    17:00 Why Digital transformation is helping businesses these days and in the future?

     

    🧩 RESOURCES

    Discover your Digital Maturity

    https://www.thehouseofmarketing.be/digital-transformation-quiz

     

    How ready are you for digital change?

    https://marketing.thom.eu/digital-transformation/

     

     

    🎙 OUR GUEST

    5-Oct-11-2021-03-16-33-92-PMDavid Vansteenbrugge, Managing Director addData

    Ambitious strategist with demonstrated ability to manage highly complex digital teams, develop winning strategies and implement change across the board. Passionate about the amazing things possible at the intersection of creativity and technology.

    https://www.linkedin.com/in/davidvansteenbrugge/

     

    🙋 CONTACT

    Want to discuss digital transformation further with our experts?

     

    SCHEDULE A CALL

     

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