Strategic Marketing Consulting & Interim Management

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Strategic Marketing Consulting & Interim Management

Dive into our study about the state of marketing automation where we compared Belgium to 14 European countries.

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Dream
Think
Do

Dreams become reality 
when we put our mind to it.

At The House of Marketing, we dare to challenge the status quo and dream with our clients in these ever-changing times. Our entrepreneurial instincts and future-proof vision on marketing enable us to inspire and stimulate innovation, while keeping our finger firmly on the pulse of the latest marketing trends.

Think twice.
Then act.

We are the architect of ideas for our clients, transforming dreams into reality through strategic marketing consulting. The House of Marketing is at the forefront of marketing thinking and doing, driven by a connected hub of dedicated entrepreneurial THoMers who look at opportunities beyond the job.

Stop doing what is easy.
Start doing what is right.

From vision to strategy, down to the last mile of implementation, The House of Marketing bridges the knowing-doing gap through interim management. Bringing in a THoMer means bringing in a highly motivated, curious, optimistic, hands-on and pragmatic personality who can and dares to leave a mark.

The blog

Step into The House of Marketing - discover smart tips, personal stories and our take on the latest marketing trends.

 

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Data-driven Marketing

Dive into the world of data analytics with Professor Koen Pauwels

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Marketing Automation

How to tackle the 5 most common marketing automation challenges

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2019_Opinion pastinaak hype online advertising_Julie and Shermaine-1
14 February, 2019

The great mystery of the 'pastinaak' hype: the grey zone of online advertising

The parsnip hype (‘pastinaak’ in Dutch) recently put online advertising in the spotlight again. A Facebook ad, aimed at female fans of the cooking show ...
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1
12 February, 2019

THoMer Alexandre: straight from the running track

Ever wondered what sports can teach a marketer? You’re about to find out... I'm Alexandre, former track & field athlete and member of the THoM family since ...
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Our CEO Kris Vansanten inspiring students to take control and set goals in their lives.
22 January, 2019

Empowered by Quanteus Group: dreaming big, even in the classroom

Throwback to the time we were 18 and about to reach the pivotal milestone of choosing a profession or higher education. The questions we struggled with back ...
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3
17 January, 2019

THoMer Stijn: L.A. Calling

I’m Stijn, a fervent globetrotter and a Senior Manager at The House of Marketing. As you probably guessed by the title, I have a special connection with Los ...
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Innovation toolkit-082761-edited
17 January, 2019

Start innovating today: apply the ultimate innovation toolkit

First things first: What does innovation actually mean? We describe it as creativity, yet the kind that creates business impact. Yes, innovation covers ...
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Meet our THoMers
Our consultants are anything but your basic marketers. These seasoned pros are genuine architects of ideas and leave a lasting impression. Meet our marketing vanguards and discover how they can improve your marketing department.

Alexandre Van de Vel de Sousa

I'm Alexandre, former track & field athlete and member of the THoM family since 2018. Here’s my story, of how I moved from the running track to the marketing mill.
THoMer Alexandre: straight from the running track
Alexandre Van de Vel de Sousa

Stijn Sommerijns

I’ve always been passionate about traveling and getting myself immersed in new cultures. So when my previous employer presented me with the opportunity to move abroad, I knew I had to seize it.
THoMer Stijn: L.A. Calling
Stijn Sommerijns

Inge Van Israël

My passion for marketing reaches further than work hours: once I return home from my client project, I get behind my desk to practice my skills at another company - my boyfriend’s. He founded his own black metal record label.

THoMer Inge: from the office to the festivals

Inge Van Israël

Kristien Schrauwen

If I had to briefly describe myself, I’d say I’m a value-driven marketer and a positive thinker with a strong sense of responsibility. In my daily life, I try to reduce my ecological footprint in incremental steps.
THoMer Kristien: conscious consumer passionate about purpose-driven organizations
Kristien Schrauwen
A word from our clients
To be honest, I've never seen such a professional approach. Even though THoMer Thomas was recruited for a less technical job, he needed to manage a technically difficult marketing automation platform. He's eager to learn, understand and perform in details.
UNILIN
T. Vanommeslaeger
COSI Lead Digital Platforms at UNILIN

Teaming up with UPTHRUST: We DO great together

We dream, think and do digital. For the implementation of our digital strategies, we join forces with our spin-off UPTHRUST. Don't think agency, think lean team: a pool of marketITers answers your need for in-house, operational digital marketing talent. UX specialists, acquisition experts, growth hackers - whether you're looking for help with a digital project or need to fill a digital resource gap, they've got your back.

The state of marketing automation in Belgium

Dive into our study about the state of marketing automation where we compared Belgium to 14 European countries.

DOWNLOAD THE FULL REPORT