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Kris Vansanten – Grégory Delens

Freedom of Speech in Marketing

Discussions on freedom of speech have recently come up again after the terrible terrorist attacks in Paris and the inflammatory calls for terrorist support on social media from influential supporters of the ideology behind those attacks. The right to express any opinion without censorship or restraint is one of the fundamental rights of our Western …

Thursday, 19th Mar '15 by Kris Vansanten – Grégory Delens
Valerie Vos

PREPARING YOURSELF FOR AN OMNI-CHANNEL WORLD: A LOOK AT THE WHY AND ESPECIALLY THE HOW

Let’s start with a short recap of my previous ‘point of view’ piece; “Preparing yourself for an omni-channel world: What’s it all about and how can you get there?” The difference between online and offline channels is a current hot topic in retail markets. Why are we talking about ‘the difference’? Because in most cases, …

Friday, 13th Mar '15 by Valerie Vos
THoM

The House of Marketing en de Unie van Belgische Adverteerders presenteren de resultaten van de Yearly Marketing Survey 2015

    Omni-channeling is de realiteit Slechts 22% van de marketeers geeft echter aan op de goede weg te zijn Diegem 2/3/2015 – Aangezien The House of Marketing elk jaar de trends en uitdagingen van de marketeer onderzoekt en de Unie van Belgische Adverteerders de inzichten en trends in media en communicatie volgt, werden voor …

Monday, 2nd Mar '15 by THoM
THoM

The House of Marketing et l’Union Belge des Annonceurs présentent les résultats du Yearly Marketing Survey 2015

  L’omni-channel est la nouvelle réalité Seulement 22% des marketeers confient être sur la bonne voie Diegem 2/3/2015 – Étant donné que The House of Marketing analyse tous les ans les tendances et les défis auxquels est confronté le marketeer et que l’Union Belge des Annonceurs suit les évolutions et les tendances en matière de …

Monday, 2nd Mar '15 by THoM

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